Conan O’Brien Does Swedish

Here’s another example of the incestuous nature of modern advertising: the Conan O’Brien Bud Light ad that aired during the Super Bowl, on NBC, O’Brien’s network. Not only does it use humor to mock advertising, while advertising what it mocks, but it presents itself as lying. Advertisers lie. “We are lying to you RIGHT NOW. But it doesn’t matter. You will consume our product anyway. Why? Because you have no choice.” And, of course, it gets the party started…